Marketers seeking a cost-effective way to acquire new customers favor the affiliate channel for its dynamic tracking and payment solutions. And a diversified partner makeup is critical to expanding audience reach and maximizing the effectiveness of the pay-for-outcome channel.
Check out our recent case study to learn how RetailMeNot achieved:
• 13% increase in AOV for new customers
• H1 YoY increase in new customer revenue
• Conversion growth as the only partner in the click stream