Pepperjam Blog

Great Content Strategies Come in Phases

Tom Frost on Feb 20, 2018 3:28:58 PM

In 1996, Bill Gates wrote an essay entitled “Content is King.” In it, he went on to predict that, “Content is where I expect much of the real money will be made on the Internet, just as it was in broadcasting.” More than 20 years later, it’s obvious to see his prediction was correct. And in the digital world, the quality and value of the content you produce can give a brand a competitive advantage over everyone else. Read More

Topics: SEO, optimization, Insights, strategy planning, cross-channel

Google Update Coming: Mobile SEO and the Need for Speed

Steve Weber on Feb 15, 2018 9:31:05 AM

Google is at it again, recently announcing two-page speed updates to their official webmasters blog, as seen below. Page load time will be a ranking signal for mobile search results around July of 2018. Google Page Speed Insights tool has updated to analyze mobile page load time differently. Read More

Topics: performance marketing, SEO, optimization, Insights, Innovation

Dooney & Bourke has partnering with top publishers in the bag

Angela Genoble & Ellen Hoffman on Feb 12, 2018 3:15:23 PM

Dooney & Bourke and have had a long-standing partnership on Pepperjam Network. Recently, Dooney & Bourke was interested in using the affiliate channel to try something new that would acquire new customers and target a new audience—mobile. Ebates had the perfect solution, their “The Big Deal” promotion opportunity.   View the Full Case Study Here! Read More

Topics: affiliate marketing, Publisher, influencer marketing, optimization, mobile

When You Should or Shouldn’t Internationalise Your Affiliate Programme

Derek Freer on Oct 19, 2017 10:34:34 AM

One of the biggest changes in our industry over the past couple of years has been the explosive growth in international activity. We now have more advertisers, affiliates and agencies crossing international borders than ever before - and these numbers will only increase as it gets easier to sell and distribute internationally. Read More

Topics: Pepperjam, affiliate marketing, optimization

Four Tactics to Elevate Your Affiliate Marketing Plans

Pepperjam on Sep 8, 2016 11:45:00 AM

To set your brand up for success, consider these four key tactics to boost your ROI. Being well-versed in each will elevate your affiliate marketing plans and ensure they are your most profitable yet. Read More

Topics: Pepperjam, affiliate marketing, optimization, network strategy

Pepperjam Launches New Preferred Agency Partner Program

Erin Killian on Aug 16, 2016 11:45:00 AM

On August 3, building on the excitement of Affiliate Summit East, Pepperjam kicked off its inaugural Preferred Agency Partner Certification event. For the first time, all of our agency partners came together and attended a full day seminar—and left with distinction as a Pepperjam Preferred Agency Partner. Not only is this a special honor for agencies, but it affords them special perks including: Read More

Topics: Pepperjam, affiliate marketing, optimization