Pepperjam Blog

Pepperjam + Oplytic: Mobile App Marketing Made Easy

Larissa Buch on Feb 15, 2017 2:01:54 PM

It’s hard to ignore that mobile commerce is growing at 30% YoY with app revenue accounting for roughly 25% of total mobile revenue. Given industry growth, capturing mobile app events and traffic within affiliate is critical to a successful mobile strategy. Read More

Topics: affiliate program, Pepperjam, Partnership, Oplytic

Keeping It Real in the Age of Fake News

Greg Shepard on Dec 16, 2016 3:54:07 PM

Performance marketing opens up dramatic opportunities for advertisers—but not without potential risk. Gone are the days of “set it and forget it” affiliate practices. As recently highlighted in the news covering Facebook’s fake news problem, some publisher tactics have become ever more deceptive. The message is becoming clear: if you display misleading content, or your content is displayed on a misleading site, you bear some responsibility for that association—both in the eyes of the consumer and the law. Read More

Topics: performance marketing, affiliate program, Pepperjam

Pepperjam Links Affiliate Network to Holiday Giving Program; Commissions Benefit St. Jude Children’s Hospital

Megan Neri on Dec 14, 2016 4:29:30 PM

It’s no secret that the 2016 holiday season got off to an early, fast-clicking start. As a matter of fact, Thanksgiving Day online sales alone this year were just shy of $2 billion, according to consumer reports. Closer to home at Pepperjam, we’re proud of our passionate employees who work with our clients to help drive these ecommerce sales. This peak season, however, there’s something more to our story called Pepperjam Cares, Connecting for Good—and it uses our technology in a truly innovative way.  Read More

Topics: affiliate program, Pepperjam, Pepperjam Cares, St. Jude Children's Hospital

Pepperjam Partners with Magento

Greg Shepard on Nov 14, 2016 2:45:38 PM

The affiliate channel is growing leaps and bounds. It’s currently a $4.2B business and is on track to reach $6.8B by 2020. With this affiliate marketing resurgence, brands are using the channel as a key differentiator to drive incremental revenue.   Read More

Topics: affiliate program, Pepperjam, Partnership, Magento

Consumers Are Frustrated with Website Usability. We Have the Fix!

Heather Aeder on Nov 1, 2016 11:45:00 AM

There’s an old adage that says “less is more,” and there’s a reason why it has passed the test of time—it’s usually right on the money. People want to glean the most information with the least amount of hassle. No one wants to travel through a complex maze to get to the other side, and this is true when it comes to website usability and the impact it has on consumer behavior. Read More

Topics: affiliate program, Pepperjam, Publisher Interface, Coupons

Celebrating Publisher Day 2016

Michelle Morgan on Aug 2, 2016 11:45:00 AM

In July, Pepperjam hosted Publisher Day at our Headquarters in Wilkes-Barre, Pa., with a record number of publishers and advertisers who helped kick off the occasion. Publisher Day, which our Publisher Development Team have been hosting for years, offers publishers a unique face-to-face chance to present their new and upcoming placement opportunities to both their account managers as well as advertisers on Pepperjam Network.   Read More

Topics: affiliate program, Pepperjam, Publisher Day