Modern marketers are savvy, agile, and innovative: always looking to improve return on ad spend without sacrificing desired results.
Driving to this end goal should include rethinking how and if you leverage affiliate channels as a key component to your acquisition strategy. So much more than last click, today’s affiliate channels deliver measurable impact across the entire customer journey from first touch to last click. Determining the affiliate pricing model that’s right for you is a critical step in maximizing your performance.
Learn more by reading this two-part series on the future of affiliate marketing pricing models.
