Pepperjam Blog

Publisher Perspective:

Darin Dolan on Apr 5, 2017 7:16:04 PM

We work with some of the most successful and influential publishers in affiliate. Our new Publisher Perspective series sets out to learn from the best of the best, and pick up a few secrets of their success along the way. Read More

Topics: Pepperjam

New Forrester Report: The Future is Bright for Affiliate Marketing

Maura Smith on Mar 31, 2017 4:27:57 PM

Affiliate marketing has been around since the early days of digital. Yet the channel is often an afterthought in overarching marketing strategy. Why? Historically, affiliate marketing paled in comparison to other channels in terms of spend and revenue share of digital portfolios. Recently, however, this formerly undervalued business has been rising to the occasion and proving its worth. In fact, eMarketer has predicted affiliate marketing spend will hit $6.8 billion in 2020. Read More

Topics: Pepperjam, affiliate marketing

Double Down on Pepperjam in Vegas!

Laureen Ellison on Mar 17, 2017 7:22:38 PM

With Adobe Summit and Shoptalk quickly approaching, we’d like to give you the inside scoop on how to make the most out of your trip to Vegas. This year, we’re excited to be attending, and sponsoring, both events. And while we want you to relax and have fun, we also invite you to take advantage of some downtime by joining us at either (or both) events for exclusive one-on-ones with some of the industry’s brightest. Read More

Topics: Pepperjam, PepTalks, ShopTalk, Adobe Summit

Pepperjam + Shopify: Spend More Time on What Matters

Greg Shepard on Mar 17, 2017 12:02:01 PM

Retailers have never faced more challenges or had more unique needs than they do right now. Commerce technology is moving at breakneck speed, and retailers of all sizes need advanced, yet easy-to-use tools that are designed to drive new and incremental revenue. Read More

Topics: Pepperjam, Integration, Shopify

Don’t Lose Sales. Use Coupons.

Greg Shepard on Mar 9, 2017 4:36:38 PM

Everyone agrees that offering coupons is a good thing, right? Many advertisers use coupons because they believe they lead to increased average order value and higher conversion rates. So why aren’t all advertisers using them? Read More

Topics: Pepperjam, affiliate marketing, Coupons

How Marketers Can Roll Out the Red Carpet for Hollywood’s Biggest Night

Amy Hahn on Feb 24, 2017 4:15:01 PM

The night Hollywood honors its best and brightest is also a blockbuster time to shine in every marketing channel. We’ve put together a few helpful tips and ideas straight from the best in the biz—our Pepperjam marketing strategy experts. Read More

Topics: performance marketing, Pepperjam, marketing strategy

Pepperjam + Oplytic: Mobile App Marketing Made Easy

Larissa Buch on Feb 15, 2017 2:01:54 PM

It’s hard to ignore that mobile commerce is growing at 30% YoY with app revenue accounting for roughly 25% of total mobile revenue. Given industry growth, capturing mobile app events and traffic within affiliate is critical to a successful mobile strategy. Read More

Topics: affiliate program, Pepperjam, Partnership, Oplytic