About Pepperjam’s PPC Management and Search Engine Optimization Services
Pepperjam is one of the premier search-engine marketing companies in the world, providing a wide array of services from pay-per-click (PPC) management to search-engine optimization (SEO). As part of the fastest growing full service internet marketing agency in the country, the Pepperjam search division delivers an unparalleled management offering focused on minimizing CPA while maximizing sales or lead volume and exposure.
In addition, using tools proprietary to Pepperjam, along with an exclusive partnership with DoubleClick, Pepperjam Search is able to offer the most robust tracking, reporting, and ROI-automation technology available anywhere.
Pay-Per-Click (PPC) Management
Our Management Philosophy
Quality Score Optimization and Search Query Control
The Pepperjam Search team, lead by search superstar, Ken Mohn, Jr., has revolutionized Professional Paid Search Management through the methodologies of Quality Score Optimization (QSO) and Search Query Control (SQC).
Why Our Search Philosophy Works
PPC advertising has dramatically evolved from the days where you could bid yourself to the top of the results page on any keyword. Today, sophisticated strategies are necessary for even limited success in the hyper-competitive, quality score based landscape of PPC. However, to truly optimize and maximize your PPC efforts, you need an intricate understanding of the paid search algorithms and how to maximize exposure for the minimum Cost-Per- Click (CPC). Through eight (8) years of experience and testing, Pepperjam’s team of SEM professionals have developed the industry’s most cutting edge approach to PPC management. By optimizing Quality Score Indexes through a balance of programmatic CPA based bid management and the expert us of Search Query Control (SQC) principals, Pepperjam advertisers gain a distinct edge over all other competition.
Our Technology
Pepperjam’s exclusive partnership with Double Click provides Pepperjam clients with unprecedented access to the DART Search technology platform. This access allows for 24/7 ROI based bid automation, extensive click fraud protection and detailed reporting on the world’s most sophisticated search technology system.
Search-Engine Optimization (SEO)
Pepperjam has long been recognized as a world leader in Search Engine Optimization (SEO) services. In fact, in 2007 Pepperjam was named one of the top 10 SEO firms in the United States by Promotion World. Most recently, Pepperjam’s President & CEO, Kristopher Jones, authored a book for Wiley Publishing outlining the process of SEO, which included assistance from Pepperjam’s professional SEO team, including director Ian Howells and VP of Search Ken Mohn, Jr.
The Pepperjam approach to maximizing organic search engine traffic is founded in a dedication to both on-site and off-site SEO principals. On-site factors such as meta tags, content optimization, URL structure, and internal linking formulas create a foundation for aggressive off-site link building strategies. At Pepperjam, our team of professional SEO’s will walk you through the basics of on-site optimization and ensure that your website is taking advantage of every possible on-site SEO benefit.
Once your website is fully optimized, off-site link building is where the real magic happens. Over the past ten (10) years, Pepperjam has developed an unparalleled expertise in building effective off-site linking campaigns for many of the internet’s most well known brands. Effective link building is a delicate balance between art and science, and the Pepperjam SEO team has the experience and expertise to give your website a decided advantage over the competition.
The online marketing industry is littered with mediocre SEO companies. Allow the most trusted name in Search Engine Marketing to take your organic results to the next level.