April 26th 2013, in Tips & Tricks.
When you run a travel blog, it can sometimes be hard to find the best affiliate programs with the best offers to promote. Fear not travel warrior… I’m here to let you know which of our programs are the best of the best for you to feature on your travel blog!
You started a travel blog because you’ve got a case of Wanderlust. Now you’ll … ( Continue Reading )
April 17th 2013, in Industry News, Tips & Tricks.
As you are aware, Google Affiliate Network announced they will be shutting down their network by July, 2013. This comes as a surprise for our industry and I recognize that it also creates a level of confusion and concern for your business.
February 12th 2013, in Tips & Tricks.
On February 6th, Google publicly introduced Enhanced Campaigns. The concept is simple: Change ad text and bids based on time of day, location, and device. This will allow you to show the right ad to the right person, at the right time, regardless of what device they are searching with.
With enhanced campaigns, Google is embracing the omni-channel retailing experience; the … ( Continue Reading )
February 6th 2013, in Tips & Tricks.
As you can see from the above info-graphic on Mobile PPC, (made by PepperJam’s own Leslie Stewart!). The trend of mobile growing is no longer a trend. It is here in full force. The information above proves that we now have one customer, we have customers who are standing in brick and mortar stores shopping from their phones.
December 12th 2012, in Tips & Tricks, Uncategorized.
In the retailing space, the term “omni channel retailing” is beginning to redefine the needed outcome of multi-channel or all channel marketing to be inclusive and seamless across mobile, social, in-store, and digital.
According to Forrester Research, by 2016 over 44% of total retail sales will be impacted by the web. This online to offline purchase experience demands that retailers create an engagement … ( Continue Reading )
December 3rd 2012, in Tips & Tricks.
As a fashion merchant looking into an affiliate platform, you probably have 2 goals: Increasing your brand exposure, and increasing your sales and revenue. Finding the right affiliate network to partner with can be confusing and it can be hard to find the right fit. Here are some tips for what you should be on the lookout for in an affiliate network.
November 28th 2012, in Tips & Tricks.
Our newest infographic covers the anatomy of Internet ad design. Like most ads, Internet ads have certain components that make them particularly effective. We lay out the best way to design your banner ads, emails, and landing pages…
