Read about Pepperjam Today on Forbes.com
Thursday, July 19th, 2007
Forbes.com broke a story today entitled, “Click Fraud Goes Viral.” The article was written by Andy Greenberg.
The article is based on a recent study by Click Forensics that revealed that the percentage of clicks on online ads that were fraudulent climbed to 15.8% in the second quarter of 2007, an increase of a full percentage point in just three months. And the volume of fraudulent clicks found on online content networks like Google Adsense and Yahoo Publisher Network is more disturbing: 25.6% of those clicks were bogus, compared with 21.9% at the end of last quarter.
I was quoted and Pepperjam was referenced several times in the Forbes article. Check it out HERE.
Thanks to Andy Greenberg for using me once again as an authority in his excellent articles!
Today’s article comes off the heels of an article earlier in the week featuring Pepperjam on CNNMoney.com - that article delt with making money from search arbitrage.
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