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As I mentioned in a post earlier in the week, Pepperjam’s COO & General Council Michael Jones was in San Francisco speaking at the RBC Capital Markets Technology Conference.
During the conference a reporter from CNET took interest in Mike’s perspective on a range of topics, including the pending pay per click ad delivery partnership between Yahoo and Google.
According to Mike, “”There’s not a de-acceleration of spending, but there’s an intensified focus on return on investment.”
Find out the context of Mike’s statement and read the entire CNET article entitled “Online marketers unhappy with Microhoo saga outcome” HERE.
This entry was posted
on Thursday, August 7th, 2008 at 5:42 am and is filed under CNET, GOOG, Google, Google Adwords, Michael Jones, Pepperjam Network, RBC Capital Markets, YHOO, Yahoo, affiliate network, pepperjam, pepperjamADS.
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