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Archive for May, 2008

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Internet Marketing Agency Pepperjam Recognized by Inc. Magazine for Second Straight Year as One of America’s Fastest Growing Companies

Thursday, May 1st, 2008

Pepperjam, a full-service internet marketing agency and 2006 Inc. 500 award winner, announced today that for a second straight year Inc. Magazine has recognized the company as one of the fastest growing privately held businesses in the United States of America. With explosive growth of nearly 600% Pepperjam ranks as one of the fastest growing internet companies in the United States.

(YAHOO! NEWS) August 25, 2007 — According to Inc. Magazine, Pepperjam ranked #575 out of 5000 companies who made this year’s list. Among “Advertising and Marketing” companies, Pepperjam was ranked the 54th fastest growing privately held company in the United States and the 2nd fastest growing company within the State of Pennsylvania.

Kristopher B. Jones, President & CEO of Pepperjam said, “We are once again honored to be recognized by Inc. as one of the fastest growing companies in the United States. Our meteoric growth is a testament to Pepperjam’s hard-working, experienced staff of nearly 100 internet marketing professionals and to the fact that Pepperjam continues to deliver unparalleled results for our clients. 2006 was an explosive year for Pepperjam and 2007 is on track to significantly exceed the previous year in terms of client acquisition, revenue, and employee growth.”

Aaron Baker, Vice-President of Sales & Marketing at Pepperjam said, “In the last twelve-months Pepperjam has positioned itself as the leading full-service internet marketing agency in the United States. Pepperjam has welcomed over 75 new clients in the last six-months alone, including power house brands such as Nordstrom, Old Spice, The Washington Redskins, Sesame Street, Oscar De La Renta, and Jelly Belly® Jelly Beans among many others.”

The 2007 Inc. 5000 list measures revenue growth from 2003 through 2006. To qualify, companies had to be U.S.-based and privately held, independent, not subsidiaries or divisions of other companies, as of December 31, 2006, and have had at least $200,000 in revenue in 2003, and $2 million in 2006.

About Inc. Magazine

Inc., http://www.inc.com, the only major business magazine dedicated exclusively to owners and managers of growing private companies, delivers real solutions for today’s innovative company builders. It provides hands-on tools and market-tested strategies for managing people, finances, sales, marketing, and technology. Inc., a Mansueto Ventures LLC publication, inspires and informs, with cutting-edge coverage that reflects our readers’ energy, brashness, and imagination.

About Pepperjam:

About Pepperjam:
Pepperjam, founded in 1999 by internet marketing expert Kristopher B. Jones, is the fastest growing full-service internet marketing and technology agency in the country. With core expertise in search engine marketing, affiliate marketing and online media buying, Pepperjam offers an outsourced online marketing solution to many of the internet’s leading brands. Pepperjam is composed of distinct divisions, offering a suite of targeted services dependent on specific client’s marketing needs. These divisions include:

pepperjamMANAGEMENT is the most-recognized outsourced affiliate program management company in the world. Launching and managing many of the leading programs on the top networks including Commission Junction and Linkshare, pepperjamMANAGEMENT provides companies with an unparalleled expertise in what it takes to develop a world class affiliate program.

pepperjamSEARCH offers powerful search-engine marketing management solutions utilizing the most cutting-edge techniques and technology in the business. Leading a select group of Google Adwords Qualified Companies, Pepperjam boasts an expert staff of certified Google Advertising Professionals and Yahoo Search Marketing Ambassadors. Working with advanced, proprietary API-Driven ppc management tools, pepperjamSEARCH offers the ultimate ROI available through the advertising medium of search.

pepperjamMEDIA is the industry’s leading online media planning and management agency offering services to advertisers and advertising agencies. Pepperjam’s expertise is divided into the (7) seven primary online media channels: (1) Search Advertising, (2) Contextual Advertising, (3) CPM / CPC Banner Placement, (4) Ad Network Placement, (5) Affiliate Marketing, (6) Social Media Optimization / BUZZ Marketing, and (7) Strategic Partnership Placement and Acquisition.

Pepperjam offers a host of internet marketing solutions that will provide your business with immediate and measurable results. We would be happy to answer any questions you may have by calling our toll-free phone number at (877)-796-5700 or submit your request for a FREE Analysis and Proposal by clicking here.


Internet Marketing Agency Pepperjam Named to list of “Best Companies to Work for” by Happenings Magazine

Thursday, May 1st, 2008

Pepperjam (www.pepperjamsearch.com), an Inc. 500 Company and industry leading full-service internet marketing agency, announced today that they have been named one of the "Best Companies to Work for" by Happenings Magazine.

(PRWEB) June 13, 2007 — Pepperjam (www.pepperjamsearch.com), an Inc. 500 Company and industry leading full-service internet marketing agency, announced today that they have been named one of the "Best Companies to Work for" in Northeastern, Pennsylvania by Happenings Magazine.

"Pepperjam is honored to be named one of the best places to work in Northeastern, Pennsylvania. This accomplishment is a testament to the Pepperjam staff who make up the best and brightest workforce in all of Pennsylvania," said Kristopher B. Jones, President & CEO of Pepperjam.

Michael C. Jones, Chief Operating Officer of Pepperjam said, "In traditional work environments, employees drag themselves into work everyday and have fun and relax on weekends. Not at Pepperjam. At Pepperjam we have consciously created a work environment where people can have fun and enjoy life all the time."

Happenings Magazine cited a ping pong table, a stocked refrigerator of Who’s Your Daddy Energy Drink, and a Nintendo Wii in the Pepperjam lounge as only a few of the reasons why Peppejam employees love coming into work everyday.

The magazine noted that Pepperjam gives all employees free membership to the YMCA, free pizza every Friday, and has a relaxed dress code that includes jeans, flip flops, and baseball caps. Also noted was that on any day of the week, Roxy, a two-year old English Bulldog, can be found running around the office playing with or begging for a treat from any of Pepperjam’s 80-plus employees.

Happenings Magazine, published since 1969, chronicals local and regional history, tourism, and events in Northeastern, Pennsylvania. The publication is free and has been one of the most read magazines in Pennsylvania for over 38 years.


Pepperjam Selects DoubleClick as Exclusive Ad Management Solution for Its Rapidly Growing Client-Base

Thursday, May 1st, 2008

Pepperjam Selects DoubleClick as Exclusive Ad Management Solution for Its Rapidly Growing Client-Base

Pepperjam Switches from Atlas to DoubleClick DART® Ad Management Integrated Platform for Search, Rich Media and Display

NEW YORK–(BUSINESS WIRE)–DoubleClick Inc., the premier provider of digital marketing technology and services, today announced that Pepperjam, an Inc. 500 company and industry leading full service Internet marketing agency, has selected DoubleClick’s integrated DART® platform to meet the digital marketing needs of Pepperjam and its clients. Pepperjam is a rapidly growing agency that specializes in search-engine marketing, affiliate marketing management and online media buying and planning. The agency serves clients in the fashion, entertainment, education, retail and consumer packaged goods industries, such as The Wharton School of the University of Pennsylvania, 1-800-PetMeds (PETS: NASDAQ), and Sesame Street.

DoubleClick’s integrated DART platform enables Pepperjam to serve display and rich media ads and conduct effective search marketing campaigns while also providing deep analysis and reporting across all digital channels to ensure Pepperjam has a holistic view of campaign results. Through the use of DoubleClick’s DART platform, including DART for Advertisers (DFA), DART Search and DoubleClick Rich Media, Pepperjam collaborates with its clients to seamlessly integrate digital advertising into overall marketing efforts. The integrated solution gives Pepperjam clients the ability to manage all their digital marketing with greater efficiency and flexibility.

"We made the switch to DoubleClick because they offer a fully-integrated ad management platform to seamlessly manage all digital marketing channels," said Kristopher B. Jones, president and CEO of Pepperjam. "It became a burden to manage multiple products for each marketing channel. DoubleClick instead provides cutting-edge technology and in-depth analysis enabling us to focus on serving our clients."

"Pepperjam is growing tremendously, adding new clients each week and we are thrilled that they have decided to streamline their ad management with DoubleClick," said Jason Bigler, vice president of product management at DoubleClick. "The combination of DFA, Search and Rich Media gives Pepperjam a single platform to create world-class advertising campaigns that produce great results and allow Pepperjam to achieve operational excellence."

DFA provides Pepperjam with a hosted, enterprise-class advertising management and serving solution to help their clients reach their online goals efficiently and effectively. DFA offers sophisticated targeting capabilities, ad serving technology, robust reporting and rich media capabilities. As a highly advanced ad management platform on the market today, DFA allows marketers to centrally manage creative assets, traffic more compelling ads, track results beyond impressions and clicks to understand conversion, improve ROI and branding and automatically optimize creative to improve results.

Pepperjam’s powerful search-engine marketing management solution will rely on the Web-based DART Search, a solution for all aspects of creating and managing search advertising. It is integrated with DFA, so Pepperjam clients get a clear view of results across both display and search advertising, enabling them to boost efficiency, effectiveness and ROI. The Web-based DART Search system is integrated with leading engines so Pepperjam clients have insight into what’s happening from first bid to final report, across multiple search engines. Additionally, DART Search is synchronized with DFA, so Pepperjam clients can gain a clear view of their results.

With DoubleClick Rich Media, Pepperjam can easily collaborate with their agency partners, publishers and advertisers to produce campaigns that garner great results. DoubleClick Rich Media integrates the best of interactive design, ad serving and reporting into a sophisticated integrated rich media offering.

DoubleClick’s world-class service model provides unparalleled support for Pepperjam by giving them direct access to technical account managers and specialists to help ensure campaigns are up and running seamlessly.

About Pepperjam

Pepperjam is an industry leading full-service internet marketing agency offering management services in the areas of search-engine marketing (PPC / SEO), affiliate marketing, and online media planning and buying. Pepperjam is a 2006 Inc. 500 Company (#293) and has been in business since 1999.

Learn more at www.pepperjamsearch.com

About DoubleClick Inc.

DoubleClick is a provider of digital marketing technology and services. The world’s top marketers, publishers and agencies utilize DoubleClick’s expertise in ad serving, rich media, video, search and affiliate marketing to help them make the most of the digital medium. From its position at the nerve center of digital marketing, DoubleClick provides superior insights and insider knowledge to its customers. Headquartered in New York, and with 17 offices and development hubs and 15 data centers worldwide, the company employs more than 1,200 people and delivers billions of digital communications every day. Learn more at www.doubleclick.com


Pepperjam CEO to Speak on Search-Engine Marketing at BookExpo America 2007 – NYC

Thursday, May 1st, 2008

Pepperjam (www.pepperjamsearch.com), an Inc. 500 Company and industry leading full-service internet marketing agency, announced today that President & CEO Kristopher B. Jones, will speak on the role of search-engine marketing at BookExpo America 2007 – NYC. The event will be held May 31st through June 3rd at the Jacob Javits Convention Center, New York, NY. Jones’ presentation will be held on Thursday, May 31st at 1:30p.m.

(PRWEB) May 31, 2007 — Pepperjam (www.pepperjamsearch.com), an Inc. 500 Company and industry leading full-service internet marketing agency, announced today that President & CEO Kristopher B. Jones, will speak on the role of search-engine marketing at BookExpo America 2007 – NYC. The event will be held May 31st through June 3rd at the Jacob Javits Convention Center, New York, NY. Jones’ presentation will be held on Thursday, May 31st at 1:30p.m.

"Search-Engine Marketing, including pay-per-click (PPC) and search-engine optimization (SEO), play an integral role in the successful promotion of books, authors, and book publishing companies. At BookExpo America 2007 – NYC I will offer specific tips on how to successfully use search-engine marketing as a marketing platform for all aspects of the book industry."

BookExpo America (BEA) 2007 – NYC combines the largest selection of English language titles on the planet with special industry and author events and unparalleled educational content to create a dynamic environment for networking, sourcing and relationship building.  

Keynote speaker for BEA 2007 – NYC is the former Chairman of the Federal Reserve Board, Dr. Alan Greenspan.

The excitement of BEA fuels the passion for books and sparks new ideas for publishers, booksellers, librarians and rights professionals from around the world. Thank you to everyone who participated in making BookExpo America 2006 a huge success.


Pepperjam CEO Interviewed on the Future of Mobile Search

Thursday, May 1st, 2008

Mobile Search Interview: PepperJam

By: Joe Whyte
2007-05-29
(http://www.searchnewz.com)

Todays mobile search interview is with Kris Jones of Pepper Jam. Pepperjam is on the Inc. 500 list and Kris has great insight into mobile search.

Kris is the first in our interview series. We have a large number of interviewees so make sure you get to stay up on all of the mobile search information that is going to be happening at Hybridsem.com

Joe: What kind of phone do you have?

Kris: Palm Treo 650

Joe: When you are performing mobile search what do you normally search for?

Kris: recipes

Joe: Do you see any of your clients looking for any type of mobile search optimization?

Kris: yes.

Joe: For the clients that do look for mobile search optimization what sets your approach apart from your competitors?

Kris: Since mobile search is a new and emerging market we are willing to test different options without requiring the client to make a huge financial commitment. For instance, we’ll play with things like Google’s Mobile Search option, as well as more detailed, high-level mobile opportunities like m3text.com.

Joe: In your opinion, how can mobile search help the smaller companies.

Kris: Mobile search is new and is not mainstream. Therefore, much like Google Adwords in the early days, mobile search allows smaller companies to compete, inexpensively, with much larger companies. Also, most Fortune 500 and 1000 companies that we work tend to be about 6-12 months behind (by the time that get to us) with some of the more mainstream marketing opportunities, such as affiliate marketing.

Joe: What opportunities do you see for American companies to utilize mobile foreign search?

Kris: Not entirely sure how big that market is. In general, I see mobile search working very well for companies who geo-target. Therefore, if the business has a model that depends on geography and can tailor their business distribution and fulfillment around geography (american / Foreign), the opportunity appears huge.

Joe: How would you implement a foreign mobile search campaign and measure success?

Kris: Don’t have too much experience here, but guess would be that it has more to do with distribution and fulfillment than implementation of the actual campaign. Success depends on the vendor and what the business is trying to measure in terms of ROI.

Joe: What are some of the hurdles you see mobile search facing today and what will it take to overcome these hurdles?

Kris: The biggest hurdle is the technology behind efficiently performing an e-commerce transaction via the cell phone without talking with a customer service / sales rep. Also, people are not used to receiving unsolicited text messages and may find the existing cell phone to be anti-commerce. Mobile vendors need to somehow get above the "looks-like-spam" standard and provide a service to the cell phone user – for instance, getting weekly product recommendations from your favorite online social media bookmark website or suggested ringtones from the Billboard Hot 100 will work well.


Pepperjam President & CEO Kristopher Jones Selected to Speak at Elite Retreat Internet Marketing Conference in San Francisco, CA

Thursday, May 1st, 2008

The Elite Retreat Brings its Innovative E-Commerce Power to San Francisco

SAN FRANCISCO, Jan. 29 /PRNewswire/ — The Elite Retreat, founded by Jeremy "Shoemoney" Schoemaker and Lee Dodd, brings together the leading e-commerce minds in the world to deliver unprecedented personal access to the Internet secrets that are driving the online business revolution. The conference will be held in San Francisco, California at the downtown Courtyard on March 19th and 20th, 2007.

Elite Retreat co-founder Jeremy Schoemaker, AKA "Shoemoney," commented, "The Elite Retreat gives people access to the individuals who can make a difference with their business. We’re not talking about a few hundred people listening to a panel of experts present their ideas. We are talking about spending time communicating with the world’s top Internet minds in an environment that allows you to create a plan to grow your company. The Elite Retreat is not just about ideas, it’s about putting ideas into action."

Co-founder Lee Dodd stated, "The collection of people we have put together is literally the Who’s Who of Internet marketing. Whether it’s search marketing, social media or newly evolving online media opportunities, the Elite Retreat has experts that will help online business owners implement even the most cutting-edge Internet strategies into their business."

The Elite Retreat brings together the world’s top e-commerce gurus in each of the leading online marketing channels. Search marketing, affiliate marketing, social media networking, blogging and more are represented by the marketers who have literally defined success in these respective cutting-edge disciplines. Aside from Schoemaker and Dodd, the Elite Retreat will give participants unprecedented access to Kristopher B. Jones of Pepperjam, Aaron Wall of SEOBook.com, Neil Patel of ACS and Darren Rowse of ProBlogger.net. Where most conferences provide for a common passive listening experience for attendees, those attending Elite Retreat will be able to work one-on-one with true experts to implement practical strategies to maximize their online businesses.

About The Elite Retreat

The Elite Retreat is a two-day online business / Internet marketing conference taking place March 19th and 20th, 2007, at the downtown Courtyard in San Francisco, California. The conference is organized by top Internet marketing experts such as Jeremy Schoemaker, Aaron Wall, Lee Dodd, Darren Rowse and Kristopher Jones, and covers a variety of topics of interest to online business owners and other entrepreneurs such as SEO, SEM, online communities and blogging. The conference is open to the best 30 registrants, as chosen by conference organizers. Unlike many business and marketing conferences, the Elite Retreat includes no sales pitches, and offers added benefits to registrants, such as heavy personal interaction during the Elite Retreat, one-on-one coaching calls with the organizers after the conference, and an iPod Nano with audio content from all presenters. Individuals looking to participate in the Elite Retreat should register early as this premier event fills up very quickly. Cost is $4950.

For additional information about the Elite Retreat, the new design, upcoming conference dates, or the recently released video highlights, please visit http://www.eliteretreat.info/, or contact Lee Dodd at 903-873-6070 or lee@eliteretreat.info.

Website: http://www.eliteretreat.info/


Pepperjam Named Top 10 Search-Engine Optimization (SEO) Firm by Promotion World

Thursday, May 1st, 2008

February 7, 2007 — Pepperjam, an Inc. 500 Company and the industry’s leading full-service internet marketing agency, announced today that they have been named one of the top 10 organic search-engine optimization (SEO) firms in the United States. The award, coordinated by PromotionWorld.com, recognizes the best promotion companies providing SEO, Pay-Per-Click Advertising, Organic SEO and Link Popularity solutions.

Ken Mohn, Jr., Vice-President of Search for Pepperjam, said, "We are honored to be recognized as a top 10 SEO firm in the United States. Unlike the other companies on the top 10 list, Pepperjam is a full-service agency, which allows us to combine resources and technologies to provide clients with an unparalleled SEO solution."

Michael C. Jones, Chief Operating Officer of Pepperjam, said, "We are honored to share Promotion World’s Top 10 list with other top SEO / SEM firms including fellow Inc. 500 companies iCrossing and MoreVisibility, as well as fellow industry leaders iProspect and SEO, Inc."


Pepperjam Launches the Internet’s First Comparison Shopping Blog

Thursday, May 1st, 2008

Pepperjam Launches the Internet’s First Comparison Shopping Blog

 

WILKES-BARRE, Pa., June 21 – PRNewswire — Pepperjam, the industry’s leading search, affiliate, and media management firm, today announced the launch of its next generation Pepperjam.com website, the Internet’s first comparison shopping blog. The Pepperjam Comparison Shopping Blog unifies two of the Internet’s most popular activities: shopping and blogging, while providing users with a high-quality, integrated comparison shopping experience. The company announced that all marketing of the website will be led by an industry-leading search-engine marketing firm.

 

To learn more about the Pepperjam Comparison Shopping Blog please visit http://www.pepperjam.com .

 

Kristopher B. Jones, President & CEO of Pepperjam, said, “After nearly 12 months of development using an internal team of software engineers and marketing experts, the Pepperjam Comparison Shopping Blog represents an extremely robust, user-centered comparison shopping engine. Pepperjam.com demonstrates that it is possible to provide the user with an integrated shopping, searching and blogging experience, while providing access to a massive database of products.”

 

Jones also added, “Unlike a typical comparison engine experience where shopping and reviewing are done separately, on separate pages, and, in some cases, different websites, the Pepperjam Comparison Shopping Blog allows users to comparison shop, read and write blogs, and never migrate away from their unique, individual shopping experience. While Google uses similar technology in products like Google Maps(TM) and Gmail(TM), this is the first time advanced technologies such as AJAX have been used in the comparison shopping space.”

 

Pay-For-Performance Placement Opportunities:

 

Pepperjam offers merchants two distinct pay-for-performance product placement options, Cost-Per-Acquisition (“CPA”) and Cost-Per-Click (“CPC”). Both CPA and CPC listings are controlled via a sophisticated auction-based bidding algorithm. By strategically combining CPA- and CPC-featured placements, merchants can maximize product exposure in front of Pepperjam.com’s millions of unique monthly visitors.

 

Website Traffic Managed by an Industry-Leading Search-Engine Marketing Firm:

 

The quality of shopping traffic on Pepperjam.com is second to none thanks to pepperjamSEARCH, the industry-leading search-engine marketing division of Pepperjam. pepperjamSEARCH is one of only 26 Google Adwords Qualified Companies in the United States and is made up of a powerful team of certified Yahoo! Search Marketing Ambassadors. In effect, product placement on Pepperjam.com is like forming a partnership with a professional SEM firm on a pay-for-performance basis. The company uses cutting-edge techniques including “long-tail” search-engine marketing theory, targeted contextual ad buying, and utilization of proprietary search analytics and API technology to consistently drive targeted traffic to its merchant partners.

 

If you are a merchant and would like your products included on Pepperjam.com, please contact a customer service representative at 877-796-5700 to learn more.

 

About Pepperjam:

 

Pepperjam was founded in 1999 by affiliate and search-engine marketing expert Kristopher B. Jones. Pepperjam is recognized as one of the largest affiliates in the world with over $100 million in annual sales generated to a select list of merchant partners. With over 6.5 million unique visitors per month, Pepperjam provides merchants with a unique and powerful opportunity to grow sales, while partnering with a proven leader in e-commerce and Internet marketing.

 

In addition to the Pepperjam Comparison Shopping Blog, Pepperjam is a full-service Internet marketing agency, offering search-engine, affiliate marketing, and media planning and management services.

 

For more information, please contact Robyn Martin, Director of Public Relations at 1.877.796.5700 or visit us at http://www.pepperjam.com, http://www.pepperjamsearch.com and http://www.pepperjammanagement.com.

More News…


Pepperjam Blog Nominated by Search Engine Journal for 2006 “Best Affiliate Marketing Blog”

Thursday, May 1st, 2008

The 2006 Search Engine Journal Blog Awards Nominations have been announced and pepperjamBLOG.com has been nominated for “Best Affiliate Marketing Blog.” We are honored to be part of an exclusive list of nominees that includes Revenews.com, 5 Star Affiliate Blog, and Shoemoney.com. Voting is open to the public – we are asking for your vote – VOTE HERE! 


Internet Retailer Magazine Recognizes igourmet as No. 376 on Internet Retailer’s List of Top 500 Largest E-Commerce Companies; igourmet attributes Long-time Partnership with Pepperjam as Integral to Growth

Thursday, May 1st, 2008

Sales boiling over at iGourmet.com

Something was smelling awfully good at iGourmet.com last year. It turned out to be sales, which boiled over in 2005 hitting $10.4 million, a 147.6% jump over 2004’s $4.2 million.

The company, though, is planning a more modest meal this year: It projects sales growth of around 40%, still well over the industry average of 25%. And at some point in 2007, iGourmet.com executives say they can double their number of customers via plans to branch out into a new product category that it keeps closely guarded.

To reach 40% growth in sales this year, the company will continue to broaden product offerings and use longtime partner Pepperjam for online marketing management as well as implement web site improvements.

“Enhanced site functionality hopefully will lead to a higher conversion rate,” says a company spokeswoman. “Improvements are being made to site search and checkout. Our checkout improvements will, for example, enable customers to more easily split their order components into multiple ship-to addresses.”

The company, No. 376 in the Internet Retailer Top 500 Guide to Retail Web Sites, performs all I.T. work in house.

On another front, iGourmet.com has tested numerous types of promotions and determined that free or discounted shipping offers and “Buy 1, Get 1 Free” sales generate the highest response rates. “We’re focusing sharply on these types of promotions this year and beyond,” the spokeswoman says. “In addition, we will continue to use search analytics to maximize and extend our search engine marketing investments.”


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